“I’ve never met anyone quite like John”, is the prevailing thematic we hear most often. A man unmatched in his sharp wit, presence, and his strong but well-researched opinions about, well, just about anything.
John Charles Robinson of Dover, Massachusetts, passed away on December 1st, 2021, following a 5-month battle with the blood cancer MDS and multiple complications from the disease. Filled with humor and sharpness of mind throughout his illness, his diagnosis only gave him new jokes to add to his repertoire.
Born March 26, 1969, he grew up in Newark, Delaware, attending St. Marks High School and later the University of Delaware, where his father Charles E. Robinson was a long-tenured professor of English and an equally gifted writer and storyteller. John studied Journalism in college, working late nights to make deadlines for the college newspaper and at various summer reporter jobs in and around Delaware where he honed his skills at concise but entertaining writing, always under pressure. These skills served him well as he moved to Boston to pursue his career and later excel in the field of advertising and marketing.
John was most recently the Chief Creative Officer of Fidelity Investments, headquartered in Boston, where he led the internal agency’s efforts to help customers and clients learn about their leading products and services in places like TV and via digital channels and advisor locations. He is credited with always leading with authenticity and customers’ most important personal needs in mind; responsibly driving improved business performance while encouraging his team to “make cool shit that works”; and expertly evolving Fidelity’s brand and advertising campaigns through the use of some pretty great 80’s and 90’s music. Prior to joining Fidelity in 2015, John was a Creative Director at the global agency Digitas, also based in Boston. He traveled the world working with exciting brands over his 16-year tenure, and it was here that he met his wife Jodi and fell deeply in love during their temporary re-location working in London. They eventually moved back to Boston, married, and started their family. Jodi remains at Digitas to this day as now CEO.
John is frequently pictured praying (that is, holding a fish) on a river or what he called “his temple”. Apologies when those pictures do not reveal his shockingly beautiful silver hair and steely-blue eyes under a hat and sunglasses, but the smile is always unmistakable.
His list of other interests was as long as his fishing tales were tall: a phenomenal self-taught cook, tech geek, video gamer, music savant, news junkie, sports fan, general outdoorsman and hopeless dog lover. But his children — Ava and Locke – were his greatest creation and love by far. He combined all his great loves to put on the best BBQ, Super Bowl party, and Holiday celebrations. He planned epic family and friend vacations to places near and far, from jungle rainforests and remote beaches around the world; to places of great natural beauty nationally spanning Arizona and Montana to New England treasures like Mt. Washington, NH, and Vermont; and most recently, enjoyed spending time at a new summer vacation home in Edgartown, Massachusetts on Martha’s Vineyard, where future generations of Robinsons will gather.
John is deeply missed by his wife Jodi, daughter Ava, and son Locke Robinson of Dover, MA. He is the beloved son of Peggy (Charles) Falls of Williamsburg, VA. He is predeceased by his father Charles E. (Nannette) Robinson of Arden, DE. Brother of Clare K. Robinson of Philadelphia, PA. Best friend to the coolest, funniest, most generous friends on the planet. Robinson dogs Tippet and Bix are keeping family guard until they can meet again.
A Celebration of Life ceremony is being planned for early next year, when those who knew, worked, and loved John are invited to remember him.
In lieu of flowers, please consider: making a donation to Horizons for Homeless Children at https://horizonschildren.org/, where a dear friend leads efforts to shine the spotlight and raise funds for one of the most well-run and much-needed non-profits in the Boston area; or, getting involved as a potential bone marrow registry or stem cell donor or through financial support of BeTheMatch.org. John was not well enough to receive his life-saving transplant, but another child, woman, or beautiful curmudgeon of a man will be, and they need you.